Audi China was established in Beijing in 2009 as a fully owned subsidiary of AUDI AG. The company coordinates the business cooperation between AUDI AG, FAW Group and the Joint-Venture FAW-Volkswagen. In addition, Audi China supports global activities of AUDI AG, especially in Asia.
Mr.Joachim Wedler is President of Audi China since September 1st 2015. Support functions include Finance, Controlling, Human Resources, Strategy, IT, Communications, Legal and Compliance.
Audi China has about 600 employees. The company puts a strong emphasis on the development of young local talents.
Audi China Sales
Audi China Sales supports global brand, sales and marketing activities of AUDI AG in China, in close cooperation with the Audi Sales Division at the Joint-Venture FAW-Volkswagen. Tasks include product management, market research, support for the sales network, train-the-trainer programs and trend-scouting. The brand marketing team organizes brand and driving events and operates Audi City, the first digital showroom of Audi in Asia. The department also manages Audi Sport customer racing Asia: The motorsport program includes the Asia-based Audi R8 LMS Cup, the first ever brand racing series of Audi worldwide.
Audi R&D Beijing
The Audi R&D Center Asia opened in Beijing in the beginning of 2013 and is part of the technical development department of AUDI AG. The research and development teams in
Beijing are working on regional product customization and product testing, closely related to the customers in Asia. Furthermore, the R&D teams ensure the integration of innovations and trends from Asia into future global products of AUDI AG. The former Audi Infotainment Tec Center (ITC) has been integrated into the new R&D Center. Since 2008, ITC engineers in Beijing had already been developing infotainment and connectivity solutions, tailored to the requirements of customers in China, Japan and Korea.
The Audi R&D Center Asia is closely cooperating with the AUDI AG headquarter in Germany, the research & development division of FAW-Volkswagen, Volkswagen Group China, government agencies, suppliers and universities.
Production Coordination Asia
Audi China teams develop tooling suppliers in Asia, support the global AUDI AG logistics network and offer production ramp-up and planning services for China and additional Asian locations. This includes the evaluation of production scenarios as well as the implementation of new products at the current production facilities. The engineers work in close cooperation with the Joint-Venture FAW-Volkswagen and the global production teams of AUDI AG and act also as a partner for the Audi China R&D Center regarding production feasibility of new car concepts.
Audi China Sourcing
The sourcing teams of Audi China are working on the integration of Asian suppliers into the global supplier network of AUDI AG, including common sourcing projects with FAW-Volkswagen.
Quality and Technical Services China
Quality and Technical Service Center (QTSC) is operating harbor terminals in Tianjin (North China), Shanghai (East China) and Guangzhou (South China) for the transshipment and technical inspection of all imported Audi models, in collaboration with FAW-Volkswagen. The department also delivers technical after-sales services and conducts quality assurance and supplier audits.